What they built
Consolidated a division assembled from four acquisitions around one AI-driven revenue platform (Gong, per Gong's release), starting from three decisions to improve: coaching, continuity and renewal risk.
The result
25% lift in win rates.
The number covers one division; vendor-reported at Gong Celebrate '26.
The layer: data and ontology
Shared definitions of your metrics and records, used by both staff and agents.
- One definition for every metric that matters
- Linked objects across ERPs, CRM and documents
- A log of human decisions and their reasons
Read the guide to data and ontology.